Thursday, March 25, 2010

She Got Game?


Beginning Selection Sunday on March 14 until the NCAA men's basketball national championship on April 5 sports fans across the country are consumed by March Madness. Some GW students have clear allegiances to their hometown teams, while others love the unpredictability of the tournament. Groans can be heard by those who have had their brackets "busted" due to Georgetown University and Kansas University's unexpected early elimination. What many people tend to forget that as the men fight for the championship title, the women are doing the same. Their championship game happens just one day after the men's, on April 6.

The difference in popularity for the two tournaments is staggering. According to NCAA.com, in the 2008 men's chamionship final Memphis and Kansas was played in front of a sold out crowd of 43,257 this is almost double the 21,655 people who attended the 2008 Women's Final between Tennessee and Stanford. In 2009 the Men's Final was held in an even larger arena in Detroit, where 72,922 fans were in attendance. Although the Women's Final in 2009 between University of Connecticut and Louisville was contested in front of a sold out crowd, it was in a much smaller arena in St. Louis that only sits 20,551. While most of the men's games have been played in sold out crowds in large arenas, the women's NCAA tournament is still advertising ticket sales.

Although TV viewership between the men's and women's college basketball is incomparable, there has been an increase in viewership for women. In 2006 the women's championship recorded a record rating, with 1.32 million household. Last year's men's final had 17.6 million TV viewers, which was down from the year before. Some efforts have been made to increase attendance and viewership for the women's tournament: having the final games in one location and having the women's final after the men's so it can officially end March Madness. However, TV viewership for women's is expected to be lower because ESPN and ESPN2, which airs the women's games reaches a smaller audience than CBS, which airs the men's games.

We see this gap in popularity between men's and women's sports here at GW. The GW women's basketball team has performed better than the men's team, but receives much less support at games. Since the 2006-2007 season, the men's basketball team has made it to the Atlantic-10 tournament two times and once to the NCAA tournament in the 2006-2007 season. The women's team on the other hand has made it to the Atlantic-10 tournament each year since the 2006-2007 season. The women's team made it to the WNIT tournament last season and reached the NCAA tournament the two seasons before that. The women's team was able to reach the semifinals of the NCAA tournament in the 2007-2008. This past season was the first time the GW men's team outperformed the women's team in recent years.

Rebecca Dauer, a sophomore at GW, has always been surrounded by college basketball due to her close proximity to Kentucky University. While she has attended many Kentucky men's basketball games and GW men's basketball games, she has attended less than 5 women's basketball games and none were for GW's team. She believes her lack of interest in women's basketball is due to her upbringing, "older generations really do not associate many sports with women and therefore when my dad took me to a game it was men's because that was what he was used to." Dauer goes on to state that she does not believe the difference in physical abilities between men and women contribute to her lack of attendance of women's basketball games.

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