The Colonial Cabinet Advantage in SA Elections

During our WRGW SA election survey, we noticed that many freshmen students were voting for Rob Maxim (EVP) and Xochitl Sanchez (President). When asked how they made their selection, the freshmen students answered that they remembered their names from the Colonial Cabinet. Both Rob Maxim, and Xochitl Sanchez were 2009 Colonial Cabinet members.

Before students even step foot on campus, brochures are mailed out to the incoming class introducting them to the Colonial Cabinet with their smiling faces. "The Colonial Inauguration is our first interaction with upperclassmen. It could impact the freshman vote because of the name recognition," said Jason Maney, a current freshman.

The freshmen class is not always targeted in Student Association campaign platforms, but they represent a quarter of the undergraduate population. Despite Sanchez being an outsider, with a majority of the freshmen vote, she has got her foot in the door.